Resume

Esther Levine

Los Angeles, CA · estherlevinedesign@gmail.com · linkedin.com/in/estherlevine

Senior Creative Product Design Leader

Concept-to-Market Design, Transforming Cultural Insight into Iconic, Commercially Successful Products

Innovation leader driving end-to-end concept-to-market development for globally recognized iconic toy and consumer brands, delivering executive-level presentations that drive successful product outcomes. Expert in cultural, generational, and consumer behavior trend forecasting — translating evolving lifestyles, visual trends, materials, color direction, and market shifts into commercially successful, emotionally resonant product experiences. Effectively mentors designers and collaborates with cross-functional and global manufacturing teams across the U.S. and internationally. Fluent in English and Spanish.

$500M+ global lifetime sales7 generations of Barbie Dream Houses20+ award-winning productsPatented innovation

Core Competencies

  • Product Concept & Development
  • Creative Strategy
  • Brand Architecture & Visual Direction
  • Scale Prototyping
  • Girls Toys & Play Environments
  • Global Manufacturing & Vendor Collaboration
  • Patented Product Innovation
  • Sustainable & Environmentally Conscious Design
  • Cross-Cultural Team Leadership
  • Academic & Industry Engagement

Professional Experience

Mattel, Inc. — El Segundo, CA

Key Staff Designer – Barbie & Girls Brands, 2011–2026

  • Headed design, concept development, and product innovation across Barbie play environments and girls’ toy platforms, generating $500M+ in global lifetime sales.
  • Designed and developed 7 generations of iconic Barbie Dream Houses and lifestyle play environments, evolving the brand’s architectural identity, styling language, and interactive play features.
  • Created over 20 award-winning products.
  • Led creation of concept sketches, design renderings, and executive-level prototypes — producing high-fidelity models and directing model makers and sculptors.
  • Developed features and patented innovations, transformation mechanisms, and interactive storytelling elements that drove product approval, captured consumer trends, and enhanced play value.
  • Orchestrated global cross-functional execution across engineering, marketing, and manufacturing teams in the U.S., China, and Mexico, safeguarding design intent through production.
  • Defined and codified visual and architectural standards for Barbie play environments adopted across multiple product lines.
  • Mentored junior designers, accelerating skill development and improving quality and speed of concept development.

Spin Master — Culver City, CA

Staff Designer – Girls Toys, 2010–2011

  • Developed new toy concepts grounded in consumer insights and market trends, playing a key role in shaping the brand’s visual identity, features, and immersive play experiences.
  • Collaborated cross-functionally with design, marketing, and engineering to drive alignment on product direction, streamline development, improve efficiency, and achieve consistent on-time delivery of cohesive product lines.

Additional Relevant Experience

Education

Industry Recognition

Awards & Patents

Academic & Industry Engagement

Technical Skills

Adobe Creative Suite · SketchUp · Advanced Physical Prototyping and Model Building · Working Knowledge of SolidWorks

Languages

English — Fluent · Spanish — Fluent · Italian — Conversational